France Beer Market – Industry Analysis, Forecasts and Opportunity Assessment (2016-2023)

Report on France Beer Market – Industry Analysis, Forecasts and Opportunity Assessment (2016-2023)

Introduction to France Beer Market

France has traditionally been a wine dominated country although, like any other European country, they do have long brewing tradition especially in the northern parts. However, post the world wars, the French Brewery was deeply devastated, virtually perishing during the 50’s. After that the brewery industry never really took off. However, the last half decade has witnessed a considerable increase in beer consumption in France. 2017 was in fact the fourth year in a row, where beer sales witnessed a jump across France. Beer shops, supermarkets, hotels and restaurants reported a 2.7% increase in the volume of beer sold. Other large beer retailers showed an 8.1% jump in beer sales.

Market Dynamics

Shifting consumption habits of alcohols and beverages and changing lifestyle in France has played a key role in increase in beer sales. More number of breweries are popping up across France some of them backed by big investors. Moreover, increase in disposable income, and increase in popularity of beer has player a major role. In addition, the feminisation of beer consumption has made some impact. The beer packaging has also been revamped to appear more feminine. Flavoured and crafted beer are coming up in France to beat competition from other drinks.

Market Segmentation

The market is segmented on the basis of category, packaging, geography and product type. On the basis of product type, beer can be classified into strong and light beer. On the basis of category, it is segmented in standard, premium and super premium beer. By packaging type, canned beer, bottled beer and drought beer dominate the segment.

Key Players
Some of the prominent players in French Breweries are Carlsberg, Heineken, Budweiser, Stella Artois, Corona, Desperados, Guinness.

Trade Partners
France has major beer trade relationships with Belgium, Netherlands, Germany, Portugal, Mexico, Ireland, United Kingdom and Italy.

Report Content

•France Beer Market history
•France BeerMarket drivers, restraints and opportunities
•France Beer Market size and Forecast 2016 to 2022
•Supply and Demand Value Chain
•France Beer Market Current Trends
•Competition and Major Companies
•Technology and R&D Status
•Porter’s 5 forces Model
•Strategic and Critical Success Factor Analysis of Key Players

This report is an elaborate aggregation of primary inputs from industry experts and participants across the supply chain. It provides in-depth market segmentation that is derived from extensive product mapping exercises, macro-economic factors and other qualitative and quantitative insights. The impact of all such factors are delivered across multiple market segments and geographies.

Report Highlights

•Detailed Historical Overview ( Market Origins, Product Launch Timelines etc.)
•Consumer and Pricing Analysis
•Market Dynamics of the Industry
•In-depth Market Segmentation
•Historical and Projected Market Sizing in terms of volume and value
•Recent Market trends and Impact Factors
•R&D status and Technology Overview
•Extensive Industry structure coverage

 

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