USA Beer Market – Industry Analysis, Forecasts and Opportunity Assessment (2016-2023)

Report on USA Beer Market – Industry Analysis, Forecasts and Opportunity Assessment (2016-2023)

Introduction to USA Beer Market

The United States is one of the top 10 producers of beer. The beer industry in the USA directly employs 64,475 Americans and directly or indirectly it employs 2.23 million Americans. approximate 58% of jobs are linked to large or mid-size brewers. Overall beer industry contributed more the $350 billion which was 1.9% of the total GDP in 2016. Also if we take a look at suppliers which takes care of cardboard case boxes, brewing equipment etc. generated nearly $115 billion and contributed around 5 lacs job.

BREWING

The brewing process can be done in two ways first from agricultural products such as Barley, Corn, Rice which can be transferred to the brewers and then they can supply the beer. Other process includes the import of the beer in the country and work as a distributor. There were 6252 firms which was producing beer by agricultural product or direct importing beer by 2016.

MARKET DYNAMICS

According to beer serves America (2009) water is the primary ingredient in the brewing process and the companies having water treatment plant was more successful.
The economic downturn had also reduced the sale of beer in Europe and North America also investing into emerging economies was also profitable for the brewers.
Recycling waste was also one of the factors that changed the beer market as companies focused on the optimum use of the packaging material. For example, recycled glass accounted for more than 30% of the of the materials used for producing new bottles.
On average, more than 41% of the price of every beer goes towards taxes paid the federal government, state governments, and localities

MARKET SEGMENTS

There are basically four types of brewers in America large scale brewer the brewer who produces over 2 million barrel of malt. There are also several regional brewers in the country who have national distribution and the other type of brewers are brewpubs and microbrewer number in thousands located throughout America these firms are the producers for limited market only for example hotels and restaurants.

GEOGRAPHIC ANALYSIS

North America is one of the top producer of beer followed by Europe but both of the country are in the maturation stage and both are looking towards the growing economies like Asian countries.

OPPORTUNITIES

As the industry is reaching to its mature state so the but still the brewing business is growing in US.Finally, in the brewing sector itself, there has been significant growth in small marginal breweries. These breweries employ many people but their average wage rates and output per worker levels are much lower than the larger facilities that have traditionally dominated the industry. This means that employment is rising faster than either wages or economic output – particularly in those states where smaller brewers dominate.

KEY PLAYERS

1) Anheuser-Busch, St. Louis, Missouri
2) MillerCoors, Chicago, Illinois
3) Constellation Brands, Chicago, Illinois
4) Heineken, White Plains, New York
5) Pabst Brewing, Los Angeles, California
6) D. G. Yuengling & Son, Pottsville, Pennsylvania
7) North American Breweries, Rochester, New York
8) Diageo, Norwalk, Connecticut
9) Boston Beer, Boston, Massachusetts
10) Sierra Nevada Brewing, Chico, California

MAJOR TRADE PARTNERS

In 2017 US was the fifth biggest exporter after Mexico, Netherlands, Belgium, Germany following is the list of the countries US imports beer.
• Mexico
• Netherlands
• Belgium
• Canada
• Germany

THE REPORT CONTAINS COMPREHENSIVE ANALYSIS ON:

• US Beer Market segments
• US Beer Market Drivers, Restraints and Opportunities
• US Beer Market Size & Forecast
• Supply & Demand value chain
• US Beer market current trends
• Competition & Major companies
• Technology and R&D status

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