Privacy Policy

This Privacy Policy governs the manner in which Market Litmus collects, uses, maintains and discloses information collected from users of our website. This privacy policy applies to the site and all products and services offered by Market Litmus.

Personal and Non-personal Information

We may collect personal identification information from users in a several ways, including, but not limited to, when users visit or register on our site, place an order, subscribe to the newsletter, respond to a survey, fill out a form, and in relation with other activities, services, features or resources we make available on our site. Wherever appropriate, users may be asked for name, email address, mailing address, phone number, and credit/debit card information. We will collect personal identification information from users only if they voluntarily give such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain activities of our site.

We may collect non-personal identification information about users whenever they interact with our website. Non-personal identification information may include the browser name, the type of computer and technical information about users means of connection to our website, such as the operating system and the Internet service provider’s utilized and other similar information.

How we use collected information?

Market Litmus collects and uses users personal information for the following purposes:

To provide a more personalized user experience

We may use the information individually or aggregated to understand how our users use the services and resources provided on this site.

To enhance our Site

We continually try to improve our website experience and offering based on the information and feedback we receive from our site users.

To provide better customer service

Your information helps us better respond to your customer service needs and support requests.

To process transactions

We may use the information users provide on the site about themselves when placing an order to provide service to that order, as well as provide relevant information about our other products.

We do not share this information with outside parties except to the extent necessary to provide the service or when explicitly given permission to by the user. The user can at any time opt-out of this by contacting us.

To administer a survey, content, promotion or any other site feature

To send users information they agreed to receive about topics we think will interest them.

To send periodic emails

The email address users provide will be used to send them information and updates relating to their orders, respond to their queries or requests, and provide information about relevant products from Market Litmus.

If the user decides to opt-in to our mailing list, they will receive emails that may include company news, related product or service information, etc. The user can unsubscribe from receiving such emails in the future, by simply unsubscribing or by contacting us via our site.

Sharing your personal information

Unless we are given explicit permission to do so; we do not sell, trade, or rent users personal identification information to others. We may without consent share generic aggregate demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates or advertisers for the purposes mentioned above. We may use third parties to help us operate our business and the site or administer certain activities on our behalf, such as sending out surveys or newsletters.

Changes to this privacy policy

Market Litmus has the discretion to update this privacy policy at any time. Whenever we do make a change, we will update it on the main page of our site. We encourage our site users to regularly check this page for any changes to stay notified about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy frequently and become aware of modifications.

Your acceptance of these terms

By using this site, you signify your acceptance of this policy. However, if you do not agree to this policy, please do not use our site. Your continued use of the site following the posting of changes to this policy will be deemed your acceptance of those changes.

Contacting us

If you have any questions regarding this Privacy Policy, the practices of this site, or your interaction with this site, please contact us via our site.


Sample Report
Your data will never be shared with third parties, however, we may send you information from time to time about our products that may be of interest to you. You may contact us at any time to opt-out. Please tick here to receive these communications.
Report Customisation
Your data will never be shared with third parties, however, we may send you information from time to time about our products that may be of interest to you. You may contact us at any time to opt-out. Please tick here to receive these communications.