Enhanced worldwide health-consciousness and the ill-famous side-effects of soft drinks have placed bottled water under top 3 segments in the beverage industry. Increased awareness about safe drinking water, especially amongst the educated population in emerging Asian economies, and enhanced standard of living have been a major factor in the growth of Bottled Water market. The current Bottled Water business was accounted to be worth US$ XX Billion and is expected to reach US$ XX Billion by 2021, at a CAGR of XX% during the forecast period. Mineral water is finding increased usage in the fast food industry, especially in Asian street food, due to hygiene purposes.
The market is anticipated grow notably in the coming years owing to change in lifestyle patterns of consumers, especially the urban population, due to their need for instant sources of safe water and food. However, enhanced regulations for the approval of bottled water and the availability of tap water at an exponentially cheaper cost are major factors that impede the market growth. Toxicities related to the plastic bottles such as the presence of chemicals like Bisphenol A (BPA) that have been known for their neurological side-effects in children. Growing use of ‘water-pouches’ by relatively smaller industries, especially in South Asia and their tremendous side effect on the environment also can’t be ignored. Top winning strategies used by the companies to lead the market include New Product Launch, Partnerships, Mergers and Acquisitions and Partnerships- in decreasing order of their popularity.
On the basis of product type, the market has been segmented into still bottled water, functional bottled water, flavoured bottled water and carbonated bottled water the segment of still bottled water leads the market in terms of both revenue and volume and is expected to remain dominant throughout the forecast period. The vast rise in the global population of health conscious consumers and diabetics is key to the rising demand for still bottled water as this product variety does not contain artificial sweeteners or ingredients.
Rising concerns regarding the high sugars in carbonated soft drinks are also shifting the consumer’s focus from flavoured and carbonated soft drinks to flavoured and carbonated bottled water. The segment of functional water has also been anticipated to show substantial growth, but a pace slightly lower than that of flavoured water.
North America takes the largest share in the Bottled water business, followed by Asia-Pacific, Latin America, Europe, the Middle East and Africa. Developing Economies shall remain key growth drivers in the market. However, the current scenario is expected to change, with Asia Pacific leading the market. The bottled water market in Asia-Pacific is expected to dominate the global market in terms of market share owing to high demand for bottled water from India and China, Thailand and Indonesia. The region will remain ahead of others in terms of overall uptake of bottled water owing to the rising per capita consumption of bottled water across urban areas in developing economies. Also, a well-developed supply chain for bottled water products in the region will enable the bottled water market in the region gain traction.
Key players in the industry include PepsiCo Inc. (U.S.), The Coca Cola Company (U.S.), Mountain Valley Spring Company (U.S.), Nestle Waters (Swiss) and Groupe Danone (France)- to name a few.
- Market segments
- Market Drivers, Restraints and Opportunities
- Market Size & Forecast 2016 to 2022
- Supply & Demand Value Chain
- Market – Current Trends
- Competition & Major Companies
- Technology and R&D Status
- Porters Five Force Analysis
- Strategic and Critical Success Factor Analysis of Key Players
- North America
- US and Canada
- Latin America
- Mexico, Brazil, Argentina and Rest of Latin America
- Western Europe
- EU5 (Germany, France, Italy, Spain, U.K.)
- Nordic Countries (Denmark, Finland, Norway, and Sweden)
- Benelux (Belgium, The Netherlands, and Luxembourg)
- Rest of Western Europe
- Eastern Europe
- Rest of Eastern Europe
- Asia Pacific
- Australia and New Zealand
- Rest of Asia Pacific
- Middle East and Africa
- GCC countries (Saudi Arabia, Oman, Qatar, Bahrain, UAE and Kuwait)
- South Africa
- North Africa
- Rest of Middle East and Africa
This report is an elaborate aggregation of primary inputs from industry experts and participants across the supply chain. It provides details on market segmentation which is derived from several product mapping exercises, macroeconomic parameters and other qualitative and quantitative insights. The impact of all such factors is delivered across multiple market segments and geographies.
- Detailed Historical Overview (Market Origins, Product Launch Timeline, etc.)
- Consumer and Pricing Analysis
- Market dynamics of the industry
- Market Segmentation
- Estimated Market Sizing in terms of volume and value
- Recent trends in Market and impact
- Research Status and Technology Overview
- Extensive Industry Structure Coverage