The demand for Premium Motorcycle Helmets is increasing in the market owing to the increase in the number of motorcycle drivers. The helmets provide safety and protection from injury to the motorcycle driver. Thus, with the increase in the safety concerns and introduction of safety regulations, the demand of the premium motorcycle helmets has also increased. The premium motorcycle helmets are expensive and are known for their excellent quality. The end-users correlate the quality and the safety provided by the premium helmet to its price in the market.
The end-users of the premium motorcycle helmets are mostly the safety cautious drivers along with the drivers of heavy motorcycles and the drivers of high capacity performance bikes.
The market is growing with the increase in motorcycle drivers. The importance of safety among the drivers is also one of the primary drivers for the adoption of such products. The market depends largely on the price of high performance and high capacity motorcycles and the number of their drivers. It also depends on the safety consciousness of the drivers and on the safety regulations imposed by the government in that market. The increasing adoption of motorcycle sports has added to the popularity of premium motorcycles helmets. The availability of fashionable and luxuries helmets as premium helmets is leading to more conversions of motorcycle riders which are fashion-conscious and rich.
The market is segmented in terms of the material used and geography.
Different types of material are used for the production of the premium helmets which has led to segmentation of the market based on this factor. The different types of material used include Kevlar, Fiber Glass, Carbon Fiber and Plastics.
The market is also segmented based on geography. The different regions based on which the market is segmented include Asia Pacific (APAC), North America, Latin America, Europe, Africa and Middle East regions.
There is a difference in the average motorcycle helmet buyer in different geographical markets. In the developed markets of North America and Europe, most sales of the premium motorcycle helmets are from the drivers of high capacity performance bikes. Whereas in the developing markets like India and Indonesia, the maximum sales of motorcycle helmets come from daily commuters and entry level bikes starting from a 100cc engine. As the premium motorcycle helmets have higher costs, commuter bikes do not usually prefer them and thus go for normal motorcycle helmets.
There are improved opportunities for the premium motorcycle helmets in the emerging markets like India and Indonesia as the high performance bikes are being made available to the local commuters at a relatively affordable price. With the introduction of number of high performance and high capacity bikes manufacturing plants in the emerging markets, the prices are seen to be relatively affordable. This is expected to lead to an increase in the number of end-users of such bikes and thus to an increase in the number of end-users of the premium motorcycle helmets users. Thus, a growth trend is expected to be seen in the emerging markets.
Some of the major players in the market include Arai Helmet, HJC America, Lazer Helmets, Nolan Group, Bell Motor Company, Chih Tong Helmet Co. Ltd., NZI Helmets SA, Shoei.
- Market segments
- Market Drivers, Restraints and Opportunities
- Market Size & Forecast 2016 to 2022
- Supply & Demand Value Chain
- Market – Current Trends
- Competition & Major Companies
- Technology and R&D Status
- Porters Five Force Analysis
- Strategic and Critical Success Factor Analysis of Key Players
- North America
- US and Canada
- Latin America
- Mexico, Brazil, Argentina and Rest of Latin America
- Western Europe
- EU5 (Germany, France, Italy, Spain, U.K.)
- Nordic Countries (Denmark, Finland, Norway, and Sweden)
- Benelux (Belgium, The Netherlands, and Luxembourg)
- Rest of Western Europe
- Eastern Europe
- Rest of Eastern Europe
- Asia Pacific
- Australia and New Zealand
- Rest of Asia Pacific
- Middle East and Africa
- GCC countries (Saudi Arabia, Oman, Qatar, Bahrain, UAE and Kuwait)
- South Africa
- North Africa
- Rest of Middle East and Africa
This report is an elaborate aggregation of primary inputs from industry experts and participants across the supply chain. It provides details on market segmentation which is derived from several product mapping exercises, macroeconomic parameters and other qualitative and quantitative insights. The impact of all such factors is delivered across multiple market segments and geographies.
- Detailed Historical Overview (Market Origins, Product Launch Timeline, etc.)
- Consumer and Pricing Analysis
- Market dynamics of the industry
- Market Segmentation
- Estimated Market Sizing in terms of volume and value
- Recent trends in Market and impact
- Research Status and Technology Overview
- Extensive Industry Structure Coverage